98. T0P 4 WAYS TO CREATE URGENCY
Episode 98: TOP 4 WAYS TO CREATE URGENCY: Getting Buyers Off the Fence And Into A Home
Let's start with the fundamentals of urgency. Take a buyer's current dissatisfaction, then add a future promise; when this exceeds the total cost of staying in that dissatisfaction plus the fears that come along with it, then you know your mission is to improve your client's life. In this episode, we debunk frequently asked questions and move from 'what' to 'why' discovery questions. Avoid the product-focused questions as they don't reveal your buyer's true pain points. We walk you through the relationship, motivation, dissatisfaction and future promise discovery categories; this insane curiosity allows the buyer to focus on improving their future.
Tune in now to make the greatest impact in your buyer's life!