Online leads don't become clients right away. The process of lead to client conversion is a journey and it starts with a lead generating website packed with valuable content, solution driven resources, and information about their local market. Once you've defined your ideal client avatar, it's time to create the content for your website. Jenny and Toni provide an easy to follow checklist on crafting content that doesn't just inform, but captivates and converts.

Discover the power of envisioning your future in this episode as Jenny and Toni review Richard Robbin's transformative steps that lays the foundation of an agent's real estate journey. Discover the art of shifting from a reactive mindset to a proactive one, all the while delving into the influence of future-focused decision-making on your daily choices and actions. As they explore the 8 stages from the honeymoon, treadmill, crossroads phase and expanding into the growth, team leader, and succession phase, each offers its unique challenges and opportunities.

​If you are familiar with the demand in BC's real estate market, then ​you are no stranger to competing offer​s. Multiple buyers may vie for the same property, creating a unique scenario in transactions​ called multiple offers. Join us as we explore how both sellers and buyers can navigate these challenges with confidence.​ In this episode, we break down the roles of seller and buyer representatives, clarifying who makes crucial decisions in these scenarios.

As seasoned experts in the pre-sale business, Toni and Jenny share invaluable tips for real estate agents to excel in showcasing display homes to potential buyers. From walking buyers through the sales office and standing at focal points to painting a vivid lifestyle picture, they share strategies to engage buyers and turn positive, memorable experiences into a successful sale.

Join us for this episode of open house etiquette, packed with valuable insights and practical tips to elevate your hosting skills and leave a lasting impression on potential buyers, agents, and neighbors. Whether you're a seasoned real estate professional or a first-time host, this podcast is your go-to resource for mastering the art of open house etiquette.

Discover the top three real estate team models and learn how to make an informed decision to build your own multimillion-dollar team. In this episode, we dive into the mentor-mentee model, the team leader model, and the lead team model, providing a detailed comparison of each structure.

We start with the mentor-mentee model, where experienced agents teach new agents the ropes, focusing on outbound prospecting, strategic planning, and effective open house hosting. We explore the services, expectations, splits, and costs associated with this model, highlighting the importance of commission structures and the potential long-term income. However, we also discuss the challenges of high turnover and limited compensation for training new agents.

Join Toni and Jenny on the latest episode of their podcast as they uncover the Top 5 Most Underrated Marketing Tactics that can transform your business. In this episode, Jenny takes a deep dive into the power of LinkedIn, dispelling the misconception that it's solely a platform for job seekers. Discover how leveraging LinkedIn can help you expand your network, build your brand, and generate valuable leads. Learn the secrets to effectively target your audience through sponsored content, display ads, and precise company or job title targeting, bringing you closer to understanding your audience's net worth. Plus, Jenny shares valuable insights on reputation management, showcasing your experience and expertise on a platform that amplifies your credibility.

Discover the path to true success by letting go of the outcome and embracing the journey. Join us as we explore the concept of non-attachment and its profound impact on personal and professional growth. Learn valuable strategies, from practicing mindfulness to embracing failure, that will help you cultivate a mindset of non-attachment.

Discover the keys to maintaining a healthy ego and achieving success in the real estate industry with Jenny and Toni. In this episode, we explore the fine line between healthy self-esteem and destructive ego and how it affects your professional growth. We dive into practical strategies to keep your ego in check and leverage it for success.

Jenny and Toni outline the top 6 important prompts you must include to craft a response from ChatGPT. Never write another listing description, video script, social media caption, advertising tagline, blog post, or email response - ever again!

If you're a real estate professional looking to build a sustainable and profitable business, there are three key ingredients you must learn to implement. In this episode, Jenny & Toni discuss how the Profit First system helps entrepreneurs manage growth and pay themselves while maintaining profitability.

Learn how to create a success roadmap to increase your income in real estate and boost your team's productivity, whether you're a new licensee, a seasoned real estate veteran or a team lead.

In this episode, Toni and Jenny dive into the world of effective targeting and converting expired listings into successful sales. You will learn the tricks and strategies on how to approach, market, and close deals with this often untapped market.

Are you a real estate agent who has limited time to post and manage an active social media presence? Jaime Bergman and Dana Muskett are the founders of Socially Acceptable Media and their mission is to help brands and businesses stand out from competition in a Socially Acceptable way.

Creating last year’s vision board was so much fun and back by popular demand, Toni & Jenny walk you through another vision board creation and how to bring those visions into action throughout 2023!

Amanda Wood shares her three great passions with us: music, family, and creative marketing. As a singer, songwriter, actor, and with seven hit albums, she is known on stage for her sultry and unique voice.